If we are to manage the seas sustainably, fish must be caught responsibly.
Where possible we buy fish which has been certified sustainable.
We like to know when and where all our fish are caught.
Traceability is vital if we are to control the quality and quantity of the catch
COMMON NAME: HADDOCK
SCIENTIFIC NAME: MELANOGRAMMUS AENGLEFINUS
Haddock has a clean, white flesh and can be cooked in the same ways as cod Reaching sizes up to 1.1m(3ft.7in), haddock is fished for year-round
Its habitat ranges from the shoreline down to the continental shelf.
The haddock is easily recognized by a black lateral line along its white side (not to be confused with pollock has the reverse, i.e. white line on black side) and a distinctive dark blotch above the pectoral fin, often described as a "thumbprint"
Capture Area: North East Atlantic (FAO 27)
Stock Area: North East Atlantic/ Barents & Norwegian Sea
Stock Detail: IIa & IIb
NUTRITIOUS & DELICIOUS
Fish and chips can be eaten as part of a healthy diet, if eaten in moderation is a wholesome nutritious, and also provide a perfectly nutritious meal which contains less additives than other takeaways.
A portion of Fish, Chips & Mushy Peas contains:
Excellent source of protein and omega-3 fatty acid.
Vitamin C, vitamins B6 and B12, some iron, zinc and calcium.
Great source of important dietary fibre
Balance your meal with Peas as one of your 5 a day
MSC CERTIFIED? YES WHAT DOES THIS MEAN?
Kingfisher’s Cod, Haddock, Plaice, Hake, Pollock, Hoki, Smoked Herring, Smoked Haddock, Prawns, Salmon Goujons, Cornish Sardines, Saithe & Jersey Lobster are now MSC (Marine Stewardship Council) certified , which means that this seafood comes from fisheries that have been independently certified to the MSC’s standard for a well-managed and sustainable fishery
The MSC's sustainability standard is considered to be the highest in the world, and Kingfisher is one of only a handful of fish and chip shops in the UK to have the certification to allow the use of the ecolabel on the menu.
Kingfisher’s Chain of Custody (CoC)Certification code is: MSC-C-53712
IS IT SUSTAINABLE? YES
The spawning stock biomass for this stock increased from 2001 to 2004, thought to be due to the effects of several strong year classes, and was large from 2004 to 2008. Since 2008 it has decreased but remains above target levels. Fishing mortality is now estimated at target levels and the stock is being harvested sustainably
As a barometer and aid, we use the Marine Conservation Society (MCS).
The MCS has detailed information at www.fishonline.org. This is an in depth guide to sustainable seafood.
The MCS use a rating system to identify species considered to be sustainably produced and those species that are not.
Those species considered as “fish to eat” are given a ‘1’ rating ‘Green’ through to those “fish to avoid a ‘5’ rating ‘Red’